Contents
Catalog Links
Share

Social Media Marketing / Bachelor of Science

Total Credit Hours: 128

Major Credit Hours: 64

Degree Requirements

Program: BS-SMMK-B

I. Core Courses (40)

ECON-20000Basic Macroeconomics

3
ECON-20100Basic Microeconomics

3
ACCT-12000Principles of Accounting 1

3
ACCT-12100Principles of Accounting 2

3
MGSC-34900Business Statistics

3
MGSC-35000Decision Science

3
MKTG-20000Principles of Marketing

3
BSAD-20000Principles of Management

3
BSAD-30000Business Communication in the Digital Age

3
BSAD-39000Management Seminar

1
FINA-20000Principles of Finance

3
INSY-20000Introduction to Information Systems

3
BSAD-25000Business Law 1

3
BGEN-39600Major Field Test

0

Select one of the following:

MGSC-23000Finite Mathematics

3
MGSC-24000Business Calculus

3

II. Major Area Courses (24)

INSY-41500Web Design Applications

3
INSY-31000Principles of Project Management

3
INSY-40500Search Engine Optimization

3
MKTG-40500Multi Media Internet

3
MKTG-41000Social Media and the Business of Public Relations

3
INSY-45500Web Analytics

3
MKTG-37600Social Media Marketing Strategies

3
MKTG-30500Introduction to Social Media Marketing

3